Velora Partner Program · Bay Area 2027 Cohort · 2 Partnerships Available
Owner-Operator Partnership · SF Bay Area

Own the Business.
Own the Real Estate.
Never Do It Alone.

Partner with Velora Senior Living to open and run your own 6-bed residential care home in the Bay Area. You own the home and 75% of the business. We set it up with you, fill it with you, and run the back office beside you — as a true equity partner.

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SF-area median monthly care rate (CareScout 2025)
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Americans turning 65 every single day
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Partnerships open for the 2027 Bay Area cohort

The Once-in-a-Generation Market


The Largest Age Wave in American History Is Arriving — and There’s Nowhere Near Enough Care.

1 in 5

Californians will be 65+ by 2030 — 9–10 million people.

CA Dept. of Finance
+0%

Growth in California seniors through 2040, while the working-age population stays flat.

PPIC
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Projected US senior-housing unit shortage by 2030; supply growing under 1% a year.

NIC
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California seniors will need daily self-care help by 2030 — double today.

PPIC

Demand is doubling. Supply is frozen. Bay Area families are already paying the highest care rates in America.

A warm, light-filled single-family home of the kind converted into a six-bed residential care home.

What You Actually Own


A Real Business. A Real Home. Your Name on Both.

The Business (75% yours)

A licensed 6-bed residential care home serving private-pay Bay Area families — California’s proven board-and-care format.

The Real Estate (in your name)

The single-family home is purchased and held in your name. You are on title, you build the equity, and the mortgage principal you pay down is yours. Velora does not take title to your property.

The Career

You become the certified administrator and the heart of the home. This is hands-on ownership — a business you run, not a stock you watch.

Illustrative Partner Economics


Conservative Assumptions. Real Math.

Our model assumes $8,500/month per resident — at the SF-area median and still below the San Jose median of $8,750 (CareScout 2024–25).

One 6-Bed Velora Home (modeled stabilized year)

Modeled gross revenue~$563,000/yr
Your share of operating cash flow (75%)~$133,000–$158,000/yr
First-year mortgage principal paydown~$21,000/yr
Bay Area home equity & appreciationYou hold title

Range reflects $8,500–$9,000/mo rates at 92% occupancy.

Illustrative model — not a guarantee of earnings.

What It Takes

Partner capital (down payment, conversion, licensing, working capital)~$750,000
Ownership splitYou 75% / Velora 25%
Your buyout right (from Year 4)Preset formula → own 100%
FinancingHome-loan guidance included

401(k) rollover structures are possible. Acceptance is subject to qualification, background clearance, financing, and definitive agreements.

Illustrative model — not a guarantee of earnings.
01Income you control
02Principal paydown
03Appreciation
04A sellable business

Four ways one home builds your wealth.

The Partnership

You’re Never Doing This Alone. That’s the Whole Point.

Licensing, staffing, and filling beds are where first-time care-home owners most often struggle. In this partnership you face none of them alone.

Velora Brings — as your 25% working partner

  • Finds & vets the home (site, zoning, fire-clearance feasibility)
  • Manages the conversion & safety build-out
  • Drives RCFE licensing end-to-end with CDSS
  • Trains you through the 80-hour Administrator Certification
  • Recruits and trains your caregiving staff
  • Fills your beds with our marketing engine and referral network
  • Runs billing, payroll, and the compliance back office
  • Answers the phone when anything goes wrong
  • Invests capital and skin in the game alongside you
“We only make money when your home is full. Our incentives are your incentives.”

You Bring

  • ~$750K in available capital
  • Willingness to be certified as administrator
  • Full-time, hands-on leadership inside the home
  • The heart to be the face families trust
  • Bay Area residence (or willingness to relocate)

The Path

From First Call to Full Ownership.

1

Apply

5 minutes. We call within 48 hours.

2

Qualify & Plan

Weeks 1–6: financing review, market selection, partnership agreement.

3

License & Build

Months 2–8: home purchase, conversion, RCFE license, administrator certification.

4

Open & Fill

Months 8–14: our marketing engine targets full occupancy.

5

Operate & Own

Buyout right from Year 4 — own 100%.

Who We’re Looking For

Built for People Who’ve Cared for Others — and Are Ready to Own.

Caregivers & CNAs

You already do the work. Now own the home you do it in.

Nurses (RN / LVN)

Clinical judgment families trust, paired with real ownership.

Healthcare Administrators

You know operations. Put that expertise to work for yourself.

Career-Changers

Heart, capital, and the commitment to lead a home day to day.

~$750K available capital (cash, home equity, or 401(k) rollover) Hands-on owner-operator commitment CDSS background clearance Bay Area based

We accept 2 partners for the 2027 Bay Area cohort. Selection is mutual — we’re choosing a decade-long partner, and so are you.

Questions

The Things Every Serious Partner Asks.

Am I buying into a brand system?

No — this is an equity partnership. Velora is a co-owner working beside you, not a brand licensor. We hold a 25% stake in the operating company, we put our own capital at risk, and we work the business with you every day. You are not buying a name to hang on the door; you are gaining a partner with an operating track record.

Do I need healthcare experience?

It helps, but it is not required. What is required is that you complete California’s RCFE Administrator Certification — and we coach you through the full 80-hour programme. Many of our strongest candidates come from caregiving, nursing, or healthcare administration; others are career-changers with the right temperament and capital.

How much capital do I need?

Roughly $750,000 in available capital — covering the home down payment, conversion and safety build-out, licensing, and working capital. This can come from cash, home equity, or eligible 401(k) rollover structures. We provide home-loan guidance as part of the partnership.

Who owns the house?

You do. The single-family home is purchased and held in your name — you are on title, you build the equity, and the mortgage principal you pay down is yours. Velora does not take title to your property. How the home’s long-term appreciation is shared between the partners is set out in the definitive partnership agreements.

What happens if the beds don’t fill?

Our economics depend on your occupancy, which is precisely why our incentives match yours — we only earn when your home is full. Filling beds is our job in this partnership: the Velora marketing engine, referral relationships, hospital discharge planners, and the website and search presence that already reach Central Valley and Bay Area families.

Can I ever own it outright?

Yes. From Year 4 you hold a buyout right to purchase Velora’s stake at a preset formula — five to six times Velora’s trailing-twelve-month share — and own 100% of the operating business. The path to full ownership is written into the partnership from day one.

How much can I earn?

Our model for a stabilized 6-bed home indicates a partner share of roughly $133,000–$158,000 per year in operating cash flow, plus about $21,000 of first-year mortgage principal paydown and your share of the home’s appreciation. These are illustrative planning figures from our internal model — not a guarantee of earnings — and actual results depend on occupancy, rates, costs, financing, and your own management. We walk you through the complete model on the introductory call.

Why six beds?

Six beds is California’s proven board-and-care format. It sits in ordinary residential neighbourhoods, keeps care intimate and personal, licenses faster than large congregate facilities, and — critically — the property remains a financeable single-family home rather than specialised commercial real estate.

Apply


Two Partnerships. One Bay Area Cohort. Your Application Starts the Conversation.

Tell us a little about yourself. If there is a fit, we will call you within two business days to introduce ourselves and answer every question you have — no pressure, no commitment.

  • No fee to apply
  • A call within 48 hours
  • The full financial model shared on the intro call

Apply for Partnership

Takes about five minutes.









    Application received

    Our partnership team will call you within 48 hours.

    Apply — 2 Partnerships Open →